MADURO

Venture Partners

3 Phases Social Media Blitz

Influencers posting, tweeting, and reposting using the phones with friends and family before it hits the marketplace. Talking about the device casually. Informal ads wherein the influencers conduct uncontrived, believable videos.
Ads increase in frequency, employing celebrity endorsements on familiar platforms (Ben Simmons, Travis Scott, Cardi B, Kylie Jenner, and Chris Brown). The social media community understands this is official and those endorsing are getting paid, however, he/she has kept it “ONE HUNDRED” {expressing confidence and belief in the product, not just because they’re paid endorsers}
Sexy roll out of internet ads, by urban influencers and entertainers in the music and sports arenas, as well as specific key actors, who influence popular culture. Special invitation to pop up parties promoted only on social media, driving buzz and giveaways for best memes promoting the soon to be released IZON GHOST.

TV & Radio Spots

Television and radio spots across morning shows of significant consequence and promotion at radio on mix show radio in the afternoons and night. Ads across streaming platforms and geo fencing ads the week of launch. Celebrity driven parties across the country in specific urban cities. 8 weeks of release and promotional giveaways inside Walmart stores with the purchase of the IZON GHOST.

TV spots on all significant urban shows, i.e... Love and Hip Hop, Black Inc. Real Housewives of Atlanta and Potomac, T.I. Family Hustle, Blackish, Empire, Have and Have nots, etc…

TV spots on ESPN, basketball, and football games

Blog Campaign/PR

Invite all the tech bloggers to Orlando FL, home of IZON AMERICA/GHOST, weekend Universal Park

Retreat to preview 3D phone/tablet and watch original content for the GHOST and hang out with the stars/creators of those original shows. A party on Saturday night and gift bags that are commensurate to a movie retreat.

Incredible giveaway campaign Walmart "ABOUT THE BAG" is a purchase of the IZON GHOST and get a free back pack built in charger, millennial inspired fanny pack, messenger bag with blue tooth and a nylon sweat suit jacket with built in headphones.